METRO unveils Unbeatable Festive Offers Across India

  • Bonanza of promotions on Gifting Options in food and non-food products
  • Attractive prices on dry groceries, fresh produce and commodities
  • Deep discounts and offers on household appliances, textiles and home decor

Bengaluru, September 30, 2016: The festive season begins with a bang for business customers across India, as METRO Wholesale introduces a slew of festive Navratri, Dussehra and Puja offers. Throughout October, these unbeatable promotions and offers will help maximize margins for traders, small businesses and self-employed professionals who buy at any of METRO’s 23 wholesale stores in 14 Indian cities.

“METRO’s seasonal offerings have raised the bar for festive gifting across India. It is going to be very difficult for business customers to find better promotions on such a vast range of gifting options anywhere in their city”, said Arvind Mediratta, Managing Director, METRO Cash & Carry India. “We are especially proud of carefully customizing our gifting assortment and promotions to the needs of our customers in every region – be it Navratra in the North, Dasara in the South and West or Puja in the East.”

METRO’s special Gift Bazaars stock a plethora of gifting options in food and non-food segments. They include every major brand of Soan Papdi, packed mithais such as Kaju Katli and Coconut Barfi, tinned sweets and a huge range of namkeens, from leading regional and national brands including Haldiram’s, Maiya’s and GRB, and its own exclusive private label Fine Life. In addition, customers will find a premium gifting range of chocolates from Cadbury’s, Nestle, Lotte and Galaxy as well as assorted cookies from Britannia, Sunfeast, Unibic and Duke’s. Attractively packaged gift boxes and trays of dry fruits too will appeal to every taste.

METRO’s Gift Bazaars have also long been a destination for some unusual products in general merchandise, such as textiles, kitchen appliances and electronics. Brands such as Philips, Usha, Bajaj, Maharaja and Kelvinator sit on METRO’s shelves, across an array of mixies, handblenders, steam irons, rice cookers and much more. This festive season, METRO has upped the ante in home décor with exclusive designs and varieties of bedlinen, as well as ethnic décor items sourced from artisans across the country, such as traditional motif wall hangings, photo frames, brass idols, exquisite lamps and tealights. Also available are exclusive glassware, crystalware and dinnerware for the discerning buyer.

Everyday needs are deeply discounted this festive season at METRO, where customers will find unbelievable offers on fresh produce staples. Hugely profitable offers in dry commodities such as rice, pulses and flours as well as all varieties of oils are aimed to help customers prepare for regional celebrations. Attractive promotions on hot beverages from Tata’s, Lipton, Brooke Bond and Perfitte are also on hand to warm up the cold season.

METRO’s understanding of its varied customer base has helped tailor a highly localised assortment in each of its markets, to suit the needs of customers in each region. METRO ‘s fantastic festive offers have already rolled out in its stores in Bangalore, Hyderabad, Vijayawada, Kolkata, Mumbai and Indore, and will continue to ‘wow’ more customers in Delhi, Jaipur, Lucknow and Punjab all through October.

About METRO Cash & Carry

METRO Cash & Carry is represented in 25 countries with around 750 self-service wholesale centres. With more than 117,000 employees worldwide, the company achieved sales of about € 30 billion in 2014/15. METRO Cash & Carry is a sales division of the METRO GROUP. METRO Cash & Carry entered the Indian market in 2003. The company currently operates twenty-three wholesale distribution centres including six in Bangalore, three in Hyderabad, two each in Mumbai and Delhi, and one each in Kolkata, Ludhiana, Jaipur, Jalandhar, Zirakpur, Amritsar, Vijayawada, Surat, Indore and Lucknow.

For media queries contact:

Sonal Singh :